Reliance Industries is focusing on its retail business. It is coming up with new developments to offer a superior experience to the customers and to increase the footfall. In a newer attempt, Reliance Retail has adopted innovations to help its customers to avoid long queues.
The queue at the checkout counter, especially during weekends is a big trouble for consumers. They often become stressed and impatient. For hassle-free shopping, many retailers along with Reliance Retail have started adopting technologies. The retailers will offer home delivery, set up mobile counters and use handheld devices.
Technological solutions for queues
Reliance Retail and Shoppers Stop will deploy store executives with handheld barcode readers. These executives will reach to customers who are ready for checkout and thus save their time from waiting in the billing queue.
MD of Arvind Lifestyle Brands, J Suresh, said that the queue-busters will help them to earn greater revenues during peak time as many customers leave their trolleys because of the long queue.
Reliance Digital has store executives to help the customers with their payments. They also send bills over e-mails. Besides, the electronic store has placed credit card swiping machines at varied spots for quick payments.Reliance Industries LimitedRILReliance Retail
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